Business gifts that make impact: what to do (and avoid)
Corporate gifts can be quite a headache, we understand that. Who should receive a gift, and what should it be? To achieve your goal, it’s crucial to choose the right gift for the right person. Timing also plays a key role. In this blog, we’ve listed some essential do’s and don’ts for you!
Do’s: what works well when giving business gifts
✅ Choose a gift with real value
When selecting a suitable business gift, it’s important
that it adds real value. Is the product practical in your contact’s daily life? No one wants a gift that ends up in the trash. Plus, that’s not exactly sustainable. A well-chosen, useful item increases the chance your brand is remembered positively. Think of a customized Dopper bottle or a sustainable Senz° storm umbrella.
✅ Always add your logo or branding
A business gift without branding is a missed opportunity. Printing your logo, slogan, or company name on the product ensures recognition and brand reinforcement. Make your gift speak on behalf of your business.
✅ Opt for classics with a twist or original green gifts
Promotional pens are still popular, especially if they offer something extra. For example, a bamboo touchscreen pen that works on smartphones and tablets. Want to stand out? Go for something original, like seed paper business cards or a pouch with seed bombs. Our selection of green promotional gifts is perfect for this.
✅ Align with special occasions
A business gift has even more impact when timed well. Think of holidays like Christmas and Easter, or special days like International Volunteer Day or International Nurses Day. Tapping into these moments shows that you're thoughtful and relevant. Plan your campaigns accordingly and check our collection with gifts for special occasions.
Don’ts: what to avoid
❌ No balance in value
A gift should match the value of your business relationship. A cheap or low-quality gift may send the wrong signal. On the other hand, a too expensive gift might feel like bribery. Always choose a balanced and professional option.
❌ Outdated gifts
An outdated gift can hurt your brand image. If you want to be seen as innovative, your gifts should reflect that. Check out our blog on the latest trends in sustainable gifts or explore our new arrivals.
Choosing the perfect business gift
The right balance of usefulness, originality, and branding turns a business gift into a powerful marketing tool. Consider your target audience, timing, and message. Need help choosing? Contact us or check out our popular and newest gifts.
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